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DESCRIPTION
:
Magic
Johnson may be the enduring face of Michigan State
basketball. Mateen Cleaves came
to represent its heart while leading the Spartans to the
2000 national
championship. Gregory Kelser,
however, personifies the soul of the program. Kelser collaborated
with Johnson to lead MSU to its first NCAA title in
1979.
Here he discusses
his role in the Spartans’ victory over Indiana State and
Larry Bird and how that
game triggered college basketball’s surge of popularity
that continues to this day.
He also
provides insight and opinion on the successes, failures,
players,
personalities, and coaches who came before and after him
at Michigan State, including
Jud Heathcote, Tom Izzo, Scott Skiles, and Steve Smith.
WHY
THIS TOPIC IS OF INTEREST TO CONSUMERS:
 Greg Kelser
appears as a basketball analyst on nearly 100
televised games per season.
Michigan State has
advanced to the NCAA Tournament each of the last
eleven
seasons, reaching the Final Four four times and
winning in 2000.
Michigan State’s
basketball team is perennially a challenger for the
Big Ten title.
The book discusses
the Magic Johnson era at Michigan State, a thrilling
time that was capped with the Spartans’ first NCAA
title in 1979; fans are drawn to stories about the
Michigan State vs. Indiana State finale in 1979.
Signings with
Kelser would be big attractions as he is widely known
both as a former player and as a longtime Detroit
Pistons broadcaster.
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ABOUT
THE AUTHOR:
Gregory
Kelser
is a former Michigan State University forward and
co-captain who earned
Academic All-America and first-team All America honors
while helping the Spartans win
the 1979 national championship. He was a first-round
draft pick of the Detroit
Pistons and played in the NBA for six seasons. He is in
his 23rd year as a
basketball broadcaster, currently serving as an analyst
for FSN Detroit and the Big Ten Network.
On sale now! $20.00
(includes s&h)
FAN
BASE INFORMATION:
The
MSU Alumni Association is comprised of nearly 100,000
dues-paying members;
altogether, there are approximately 375,000 living MSU
alumni; there are nearly 150
regional MSU alumni clubs; student enrollment at MSU
approaches nearly
50,000, the seventh-largest in the country and the
largest university in the state; the
Jack Breslin Student Events Center’s capacity is nearly
15,000, and attendance has
ranked in the top 15 nationally for several years; the
Michigan State basketball
radio network has 37 affiliates that blanket the entire
state of Michigan.
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