Gregory Kelser
the motivational speaker
ABOUT THE AUTHOR:

     Gregory Kelser is a former Michigan State University forward and co-captain who earned Academic All-America and first-team All America honors while helping the Spartans win the 1979 national championship. He was a first-round draft pick of the Detroit Pistons and played in the NBA for six seasons. He is in his 23rd year as a basketball broadcaster, currently serving as an analyst for FSN Detroit and the Big Ten Network.

FAN BASE INFORMATION:

     The MSU Alumni Association is comprised of nearly 100,000 dues-paying members; altogether, there are approximately 375,000 living MSU alumni; there are nearly 150 regional MSU alumni clubs; student enrollment at MSU approaches nearly 50,000, the seventh-largest in the country and the largest university in the state; the Jack Breslin Student Events Center’s capacity is nearly 15,000, and attendance has ranked in the top 15 nationally for several years; the Michigan State basketball radio network has 37 affiliates that blanket the entire state of Michigan.


DESCRIPTION:

     Magic Johnson may be the enduring face of Michigan State basketball. Mateen Cleaves came to represent its heart while leading the Spartans to the 2000 national championship. Gregory Kelser, however, personifies the soul of the program. Kelser collaborated with Johnson to lead MSU to its first NCAA title in 1979.

     Here he discusses his role in the Spartans’ victory over Indiana State and Larry Bird and how that game triggered college basketball’s surge of popularity that continues to this day.

     He also provides insight and opinion on the successes, failures, players, personalities, and coaches who came before and after him at Michigan State, including Jud Heathcote, Tom Izzo, Scott Skiles, and Steve Smith.

WHY THIS TOPIC IS OF INTEREST TO CONSUMERS:

•  Greg Kelser appears as a basketball analyst on nearly 100 televised games per season.

•  Michigan State has advanced to the NCAA Tournament each of the last 15 seasons, reaching the Final Four 6 times and winning in 2000.

•  Michigan State’s basketball team is perennially a challenger for the Big Ten title.


     The book discusses the Magic Johnson era at Michigan State, a thrilling time that was capped with the Spartans’ first NCAA title in 1979; fans are drawn to stories about the Michigan State vs. Indiana State finale in 1979.

     Signings with Kelser would be big attractions as he is widely known both as a former player and as a longtime Detroit Pistons broadcaster.
"GREGORY KELSER'S TALES from MICHIGAN STATE BASKETBALL"
Greg Kelser's Book
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